Still being based in the US means I haven’t seen Manlab yet – don’t pay the licence fee, so can’t get iPlayer and won’t buy a Slingbox, but James was discussing the premise of the programme being to show the lost skills of what used to mean, being a man.
He discussed hanging wallpaper, cleaning spark plugs and mixing concrete – (all of which I have done I’m proud to say) as being basic skills that are now in danger of being lost due to a computer dependent generation. Why put up a shelf yourself when you can call ‘a man’ to do it for you?
Without passing judgement on the lazy, good for nothing generation Y, I was more taken by a phrase that James used when describing Sat Nav.
One of the tasks he undertakes in Manlab is to navigate the English Channel armed with just charts. He made a very good remark about Sir Francis Drake having a Sat Nav aboard The Golden Hind, before saying this – “you cannot bequeath your whole life and all your senses to the machine”.
So Captian Slow sums up beautifully a feeling that I have tried to express in this blog previously. For all the technical brilliance of smartphones, tablets, apps, widgets, social media monitoring tools, etc. etc. at the end of the day they are just tools! Tools used by people – human beings. Irrational human beings with high expectations of service levels and product quality. Having a Facebook page a Twitter account and a whistles and bells CRM system means nothing if the people responsible for them think that the tools in themselves will solve all of their problems.
Human beings are the key. As Best Buy say to their Twelpforce “Be smart, be respectful, be human!”
So if you think technology alone can get you out of the social media jungle unscathed, then forget it and go home.
Do you agree?